What is Amazon Brand Registry?
Do I need to enrol in Amazon Brand Registry for every country I want to sell to?
2 February 2023How should I decide which countries to expand to first on Amazon?
2 February 2023
FLEX. Logistics
We provide logistics services to online retailers in Europe: Amazon FBA prep, processing FBA removal orders, forwarding to Fulfillment Centers - both FBA and Vendor shipments.
Amazon Brand Registry is a program offered by Amazon that provides brand owners with access to enhanced tools and services to protect and promote their brands on Amazon. By enrolling in the Amazon Brand Registry, brand owners can:
- Protect their brand: Amazon Brand Registry provides brand owners with enhanced tools to detect and remove infringing products from Amazon's marketplace.
- Enhance their product listings: Amazon Brand Registry provides brand owners with more control over their product listings, including the ability to add additional product information, images, and branding elements.
- Access additional marketing tools: Amazon Brand Registry provides brand owners with access to additional marketing and promotional tools, such as Amazon's A+ Content and Amazon Stores.
- Improve customer experience: By participating in Amazon Brand Registry, brand owners can provide customers with a more consistent and high-quality brand experience on Amazon.
To enroll in the Amazon Brand Registry, brand owners must provide information about their brand and their trademark, and complete a verification process to confirm their ownership of the brand. Enrollment in the Amazon Brand Registry is typically free, but there may be fees for using certain features or tools.
